Why are Generation Y consumers the most likely to complain and repurchase?

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:Journal of service management
1. Verfasser: Soares, Raquel Reis (VerfasserIn)
Weitere Verfasser: Zhang, Ting Ting (VerfasserIn), Proença, João F. (VerfasserIn), Kandampully, Jay (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2017
Schlagworte:
Generation Y > Service failure > Service recovery > Generational differences > Complaint behaviour > Post-recovery responses > Aufsatz in Zeitschrift
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