A longitudinal examination of customer commitment and loyalty

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Bibliographische Detailangaben
Veröffentlicht in:Journal of service management
Weitere Verfasser: Lariviere, Bart (BerichterstatterIn), Keiningham, Timothy (BerichterstatterIn), Cooil, Bruce (BerichterstatterIn), Aksoy, Lerzan (BerichterstatterIn), Malthouse, Edward C. (BerichterstatterIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2014
Schlagworte:
Customer loyalty > Financial services > Longitudinal > Customer commitment > Panel survey data > Segmentation methods > Aufsatz in Zeitschrift
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