Global mobile commerce strategies, implementation, and case studies

"This book provides a complete set of in-depth research investigations on global m-commerce strategies and technological standards, as well as case studies on the subject that elucidate the research through real-world examples. It will prove to be a valuable reference to drive the current and f...

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Bibliographische Detailangaben
Weitere Verfasser: Huang, Wayne W. (BerichterstatterIn), Wang, Yingluo (BerichterstatterIn), Day, John (BerichterstatterIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: Hershey, Pa. u.a. Information Science Reference c 2008
Schriftenreihe:Premier reference source
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Online Zugang:Inhaltsverzeichnis
http://www.loc.gov/catdir/toc/ecip0716/2007016854.html
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Titel Jahr Verfasser
Mobile business process reengineering : how to measure the input of mobile applications to business processes in European hospitals 2008 Hertweck, Dieter
Current status of mobile wireless technology and digital multimedia broadcasting 2008 Shim, J. P.
Understanding the organisational impact and perceived benefits of bluetooth-enabled personal digital assistants in restaurants 2008 Scornavacca, Eusebio
Individual telecommunications tariffs in Chinese communities 2008 Chen, Hong
The future of m-commerce : the role of bluetooth and WiMax 2008 Yen, David C.
M-commerce payment systems 2008 Vatsavayi, Valli Kumari
Strategy aligned process selection for mobile customer services 2008 Schierholz, Ragnar
Exploring the use of mobile data services in Europe : the cases of Denmark and Greece 2008 Constantiou, Ioanna D.
Strategies of mobile value-added services in Korea 2008 Kim, Jin Ki
The implementation of Wi-Fi technology in higher education in the United States 2008
Policy-based security for m-commerce networks 2008 Itani, Wassim
Cross-cultural consumer perceptions of advertising via mobile devices : some evidence from Europe and Japan 2008 Haghirian, Parissa
Perception of mobile technology provision in health service 2008 Oddershede, Astrid M.
From mobility to true nomadicity and ubiquity : discussing fluidity, metaspaces, micromobility, and multiple-profiling 2008 Patokorpi, Erkki
Global m-logistics in North America, Europe, and Asia : a comparative study of the diffusion and adoption of standards and technologies in next generation m-logistics 2008 Teuteberg, Frank
Exploring mobile service business opportunities from a customer-centric perspective 2008 Pura, Minna
The design of mobile televison in Europe 2008 Ballon, Pieter
Mobile automotive cooperative services (MACS) : systematic development of personalizable interactive mobile automotive services 2008 Hoffmann, Holger
M-commerce market development scenarios in Korea : focus on changes and their mega trends 2008 Baek, Seung
M-commerce in the US and China retail industry : business models, critical success factors (CSFs), and case studies 2008
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