Global mobile commerce : strategies, implementation, and case studies

Global mobile commerce strategies, implementation, and case studies

"This book provides a complete set of in-depth research investigations on global m-commerce strategies and technological standards, as well as case studies on the subject that elucidate the research through real-world examples. It will prove to be a valuable reference to drive the current and f...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Weitere Verfasser: Huang, Wayne W. (BerichterstatterIn), Wang, Yingluo (BerichterstatterIn), Day, John (BerichterstatterIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: Hershey, Pa. u.a. Information Science Reference c 2008
Schriftenreihe:Premier reference source
Schlagworte:
Mobile Business > Mobile commerce > Telecommunication systems > Aufsatzsammlung > Electronic Commerce > Mobile Telekommunikation > Internationaler Vergleich
Online Zugang:Inhaltsverzeichnis
http://www.loc.gov/catdir/toc/ecip0716/2007016854.html
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Beschreibung
Zusammenfassung:"This book provides a complete set of in-depth research investigations on global m-commerce strategies and technological standards, as well as case studies on the subject that elucidate the research through real-world examples. It will prove to be a valuable reference to drive the current and future activities of academic researchers and practitioners alike" - Provided by publisher
Beschreibung:Includes bibliographical references and index. - Enth. 20 Beitr
Beschreibung:XXIII, 432 S.
Ill., graph. Darst.
ISBN:9781599045580
978-1-59904-558-0
9781599045603
978-1-59904-560-3