Multidimensional appraisal of customer relationship management integrating balanced scorecard and multi criteria decision making approaches

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Veröffentlicht in:Information systems and e-business management
1. Verfasser: Keramati, Abbas (VerfasserIn)
Weitere Verfasser: Shapouri, Fatemeh (VerfasserIn)
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Sprache:eng
Veröffentlicht: May 2016
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