Camels, tigers & unicorns rethinking science & technology-enabled innovation
Acknowledgements -- Introduction -- Models, chasms & vectors -- Science &technology-enabled innovation -- Economic paradigms & the meso-economic environment -- The triple chasm model -- Chasm-crossing and commercialisation vectors -- Customers, propositions & synthesis -- Market spac...
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Format: | UnknownFormat |
Sprache: | eng |
Veröffentlicht: |
New Jersey, London, Singapore, Beijing, Shanghai, Hong Kong, Taipei, Chennai, Tokyo
World Scientific Publishing
2017
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Online Zugang: | Inhaltsverzeichnis |
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Zusammenfassung: | Acknowledgements -- Introduction -- Models, chasms & vectors -- Science &technology-enabled innovation -- Economic paradigms & the meso-economic environment -- The triple chasm model -- Chasm-crossing and commercialisation vectors -- Customers, propositions & synthesis -- Market spaces -- Proposition framing & the competitive environment -- Customer definition -- Technology development & deployment -- Synthesizing new products and services -- Manufacturing & assembly -- Strategy, funding & go-to-market -- Distribution, marketing and sales -- Commercialisation strategy -- Business models -- Intellectual property management -- Funding and investment -- Human capital : talent, leadership & culture -- The commercialisation canvas, actors & interventions -- The commercialisation canvas for single-product firms -- Commercialising across borders -- Actors, roles and interventions -- Innovation in mature firms : the corporate challenge -- Orchestrating the journey : the workbench -- Notes -- Index -- About the author |
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Beschreibung: | Includes bibliographical references (pages 271-285) and index |
Beschreibung: | xlvii, 296 Seiten Illustrationen 24 cm |
ISBN: | 9781786343215 978-1-78634-321-5 9781786343222 978-1-78634-322-2 |