Social CRM analytics : gaining customer insights for designing social CRM strategies

Social CRM analytics gaining customer insights for designing social CRM strategies

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Bibliographische Detailangaben
Veröffentlicht in:Strategic customer relationship management in the age of social media
1. Verfasser: Lal, Prerna (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2015
Schlagworte:
Corporate Social Responsibility > Konsumentenverhalten > Social Web > Aufsatz im Buch
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