Can we get from linking to buying? behavioral differences in hedonic utilitarian Facebook usage

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Veröffentlicht in:Electronic commerce research and applications
1. Verfasser: Pöyry, Essi (VerfasserIn)
Weitere Verfasser: Parvinen, Petri (VerfasserIn), Malmivaara, Tuuli (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2013
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