Retail and social media marketing innovation in the relationship between retailers and consumers

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:Handbook of research on retailer-consumer relationship development
1. Verfasser: Negri, Francesca (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2014
Schlagworte:
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Titel Jahr Verfasser
Personally engaged with retail clients : Marketing 3.0 in response to new consumer profiles 2014 Jiménez-Zarco, Anan Isabel
Retail innovativeness : importance of ICT and impact on consumer behaviour 2014 Gil Saura, Irene
About the challenges to start e-commerce activity in SMEs : push-pull effects 2014 Rusko, Rauno
Shopping well-being and ill-being: toward an integrated model 2014
Customer store loyalty : process, explanation chain, and moderating factors 2014 Vásquez-Párraga, Arturo Z.
City trees and consumer response in retail business districts 2014 Wolf, Kathleen L.
The coffee shop and customer experience : a study of the US market 2014 De Luca, Patrizia
The use of sensorial marketing in stores : attracting clients through their senses 2014 Gómez-Suárez, Mónica
Frontline employees' self-perception of ageism, sexism, and lookism : comparative analyses of prejudice and discrimination in fashion and food retailing 2014 Palmeira, Mirian
A dilemma for retailers : how to make store surveillance secure and appealing to shoppers 2014 Bonfanti, Angelo
Retailer-non-profit organization (NPO) partnerships : building trust with socially conscious consumers 2014 Rudkowski, Janice
Retailer-customers relationships in the onlline setting : an empirical investigation to overcome privacy concerns and improve information sharing 2014 Castaldo, Sandro
Retail and social media marketing : innovation in the relationship between retailers and consumers 2014 Negri, Francesca
Identity-based consumer behaviour, self-congruity, and retailer-consumer relationships : a literature review 2014 Maggioni, Isabella
A new systems perspective in retail service marketing 2014 Barile, Sergio
An exploratory study of client-vendor relationships for predicting the effects of advanced technology-based retail scenarios 2014 Pantano, Eleonora
Singapore's online retail deviants : analyzing the rise of blogshops' power 2014 De Kervenoael, Ronan
Customer perceived values and consumer decisions : an explanatory model 2014 Cheng, Philip Y. K.
Understanding consumers' behaviour change in uncertainty conditions : a psychological perspective 2014 Duţu, Amalia
Evolving the private label role in the retailer-customer relationship : antecedents and impact of premium private labels on customer loyalty to the retailer 2014 Martinelli, Elisa
Alle Artikel auflisten