The no B.S. guide to direct marketing [the ultimate no holds barred, kick butt, take no prisoners direct marketing for non-direct marketing businesses]

PrefaceFoundation -- The big switch : why direct marketing for non-direct marketing businesses? -- An offer they can?t refuse -- Obey orders -- No freeloaders -- No holes in the bucket -- Shouting louder -- Tux, tails & top hat or coveralls & work boots? -- Money in the bank -- No chocolate...

Ausführliche Beschreibung

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Bibliographische Detailangaben
1. Verfasser: Kennedy, Dan S. (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: Irvine, Calif. Entrepreneur Press 2013
Ausgabe:Second Edition
Schriftenreihe:No B.S.
Schlagworte:
Online Zugang:Inhaltsverzeichnis
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Beschreibung
Zusammenfassung:PrefaceFoundation -- The big switch : why direct marketing for non-direct marketing businesses? -- An offer they can?t refuse -- Obey orders -- No freeloaders -- No holes in the bucket -- Shouting louder -- Tux, tails & top hat or coveralls & work boots? -- Money in the bank -- No chocolate cake for you! -- The results triangle -- The secret to infinitely higher response -- Application -- You can attract your ideal customers, clients or patients : why settle -- For anything else / Ben Glass -- They all laughed when i stopped selling my product : until i became -- A top agent and transformed my entire industry / by Craig Proctor -- Resources -- Direct marketing businesses to study -- Gkic offer page -- About the author -- Other books by the author -- Free resources from the author.
Beschreibung:XVI, 173 S.
Ill., graph. Darst.
ISBN:1599185016
1-59918-501-6
9781599185019
978-1-59918-501-9