The no B.S. guide to direct marketing [the ultimate no holds barred, kick butt, take no prisoners direct marketing for non-direct marketing businesses]
PrefaceFoundation -- The big switch : why direct marketing for non-direct marketing businesses? -- An offer they can?t refuse -- Obey orders -- No freeloaders -- No holes in the bucket -- Shouting louder -- Tux, tails & top hat or coveralls & work boots? -- Money in the bank -- No chocolate...
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Format: | UnknownFormat |
Sprache: | eng |
Veröffentlicht: |
Irvine, Calif.
Entrepreneur Press
2013
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Ausgabe: | Second Edition |
Schriftenreihe: | No B.S.
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Schlagworte: | |
Online Zugang: | Inhaltsverzeichnis |
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Zusammenfassung: | PrefaceFoundation -- The big switch : why direct marketing for non-direct marketing businesses? -- An offer they can?t refuse -- Obey orders -- No freeloaders -- No holes in the bucket -- Shouting louder -- Tux, tails & top hat or coveralls & work boots? -- Money in the bank -- No chocolate cake for you! -- The results triangle -- The secret to infinitely higher response -- Application -- You can attract your ideal customers, clients or patients : why settle -- For anything else / Ben Glass -- They all laughed when i stopped selling my product : until i became -- A top agent and transformed my entire industry / by Craig Proctor -- Resources -- Direct marketing businesses to study -- Gkic offer page -- About the author -- Other books by the author -- Free resources from the author. |
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Beschreibung: | XVI, 173 S. Ill., graph. Darst. |
ISBN: | 1599185016 1-59918-501-6 9781599185019 978-1-59918-501-9 |