The future of pharma evolutionary threats and opportunities
Whither pharma? The world's most important industry at a fork in the road -- Universal acid. A way to understand the complex, adaptive pharmaceutical industry -- An evolving social environment -- An evolving technological environment -- The evolution of the pharmaceutical industry -- The specia...
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| Format: | UnknownFormat |
| Sprache: | eng |
| Veröffentlicht: |
Farnham u.a.
Gower
2011
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| Online Zugang: | Inhaltsverzeichnis Inhaltstext |
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Tag hinzufügen | Zusammenfassung: | Whither pharma? The world's most important industry at a fork in the road -- Universal acid. A way to understand the complex, adaptive pharmaceutical industry -- An evolving social environment -- An evolving technological environment -- The evolution of the pharmaceutical industry -- The speciation of pharma. The new business models that will transform the industry -- Sex, forced moves and good tricks. What new capabilities will be needed to survive and thrive in the future of pharma? -- Flat, focussed tribes. Organizational structures in the future of pharma -- Gales of creative destruction. The turmoil ahead of the pharmaceutical industry. |
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| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | VI, 194 S. graph. Darst. 26 cm |
| ISBN: | 9781409430315 978-1-4094-3031-5 1409430316 1-4094-3031-6 |