Secrets of the moneylab how behavioral economics can improve your business
Capitalizing on uncertainty -- Fair's fair -- What goes around : reciprocity -- Crossing the bounds of reason : rationality -- Reputation, reputation, reputation -- In whom we trust -- Playing the rules of the game -- Predicting the unpredictable.
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Format: | UnknownFormat |
Sprache: | eng |
Veröffentlicht: |
New York
Portfolio Penguin
c2010
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Online Zugang: | Inhaltsverzeichnis |
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Zusammenfassung: | Capitalizing on uncertainty -- Fair's fair -- What goes around : reciprocity -- Crossing the bounds of reason : rationality -- Reputation, reputation, reputation -- In whom we trust -- Playing the rules of the game -- Predicting the unpredictable. |
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Beschreibung: | Includes bibliographical references and index |
Beschreibung: | X, 246 S. |
ISBN: | 9781591843542 978-1-59184-354-2 |