Resources, efficiency and globalization

"International business for the modern firm has to compromise the need to use limited resources and achieve efficiency in the global marketplace. This book examines these issues from the viewpoint of the internationalized SME, the big multinational and the local subsidiary drawing on research c...

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Bibliographische Detailangaben
Weitere Verfasser: Dimitratos, Pavlos (BerichterstatterIn), Jones, Marian V. (BerichterstatterIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: Basingstoke u.a. Palgrave Macmillan 2010
Schriftenreihe:Academy of international business series
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Beschreibung
Zusammenfassung:"International business for the modern firm has to compromise the need to use limited resources and achieve efficiency in the global marketplace. This book examines these issues from the viewpoint of the internationalized SME, the big multinational and the local subsidiary drawing on research conducted in different countries"--
"International business for the modern firm has to compromise the need to use limited resources and achieve efficiency in the global marketplace. This book examines these issues from the viewpoint of the internationalized SME, the big multinational and the local subsidiary drawing on research conducted in different countries"--
Beschreibung:Formerly CIP Uk. - Includes bibliographical references and index
Beschreibung:XX, 333 S.
graph. Darst.
24 cm
ISBN:9780230236530
978-0-230-23653-0
0230236537
0-230-23653-7