E-commerce adoption and small business in the global marketplace : tools for optimization

E-commerce adoption and small business in the global marketplace tools for optimization

"This book focuses on isolating what determines the adoption of e-commerce applications that will optimize potential opportunities presented to small businesses through adoption"--Provided by publisher

Gespeichert in:
Bibliographische Detailangaben
Weitere Verfasser: Thomas, Brychan (BerichterstatterIn), Simmons, Geoff (BerichterstatterIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: Hershey, Pa. u.a. Business Science Reference 2010
Schriftenreihe:Premier reference source
Schlagworte:
KMU > Electronic Commerce > Electronic commerce > Small business
Online Zugang:Inhaltsverzeichnis
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Beschreibung
Zusammenfassung:"This book focuses on isolating what determines the adoption of e-commerce applications that will optimize potential opportunities presented to small businesses through adoption"--Provided by publisher
Beschreibung:Includes bibliographical references and index. - Enth. 15 Beitr
Beschreibung:XXV, 343 S.
Ill., graph. Darst.
ISBN:9781605669984
978-1-60566-998-4