Complete web monitoring [watching your visitors, performance, communities & competitors]

Discover how visitors use and interact with your site through web analytics, segmentation, conversions, and user interaction analysis. Find out your market's motivations with voice-of-the-customer research. Measure the health and availability of your website with synthetic testing and real-us...

Ausführliche Beschreibung

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Bibliographische Detailangaben
1. Verfasser: Croll, Alistair (VerfasserIn)
Weitere Verfasser: Power, Sean (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: Beijing, Köln u.a. O'Reilly 2009
Ausgabe:1. ed.
Schlagworte:
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Beschreibung
Zusammenfassung:Discover how visitors use and interact with your site through web analytics, segmentation, conversions, and user interaction analysis. Find out your market's motivations with voice-of-the-customer research. Measure the health and availability of your website with synthetic testing and real-user monitoring. Track communities related to your online presence, including social networks, forums, blogs, microblogs, wikis, and social news aggregators. Understand how to assemble this data into clear reports tailored to your organization and audience
Discover how visitors use and interact with your site through web analytics, segmentation, conversions, and user interaction analysis. Find out your market's motivations with voice-of-the-customer research. Measure the health and availability of your website with synthetic testing and real-user monitoring. Track communities related to your online presence, including social networks, forums, blogs, microblogs, wikis, and social news aggregators. Understand how to assemble this data into clear reports tailored to your organization and audience
Beschreibung:XXVI, 634 S.
Ill., graph. Darst.
24 cm
ISBN:0596155131
0-596-15513-1
9780596155131
978-0-596-15513-1