| New dimensions in marketing innovations
|
2007 |
Kumar, R. Satish |
| Forecasting electricity price in international electricity market using neural networks
|
2007 |
Tiwari, Ashok Kumar |
| Dynamics of assortment change : investigating the effect of moderators
|
2007 |
Sandhya, A. S. |
| What's that brand? : spreading brand awareness through Movie Brand Placement in Hindi cinema
|
2007 |
Vyas, Richa Sharma |
| Internationalization of firms : implications for domestic marketing strategy : an exploratory study
|
2007 |
Madhavi, A. D. |
| Consumer behaviour in the new global order
|
2007 |
Prasad, M. V. Rama |
| A study of consumer behaviour towards the product of two wheeler industry
|
2007 |
Poongavanam, S. |
| Customer relationship in services industry : a paradigm shift
|
2007 |
Singh, Saumya |
| Challenges for the Indian information technology industry in the new global order
|
2007 |
Yajnik, Nilay M. |
| Managing and marketing innovations on energy in new global order
|
2007 |
Tripathi, Tusar Kanta |
| Targeting the Indian customer through strategic SCM
|
2007 |
Khare, Arpita |
| Attitude of consumers towards organised retailing in globalised scenario : an empirical study with special reference to Agra City
|
2007 |
Sharma, Rajeev |
| Challenges and strategies : to survive and to consolidate in Indian retail market
|
2007 |
Deshpandea, Aashish |
| Is trust in first time service providers germane to the acceptance of new information systems?
|
2007 |
Marimuthu, Malliga |
| Communities in cyberspace : an exploratory study of virtual communications
|
2007 |
Prabhakar, Kasande Shailesh |
| New role of effective website-design in online shopping : a large scale empirical study in the Indian context
|
2007 |
Dash, Satyabhusan |
| Studying the changing customer relationship management practices for consumer packaged goods : an empirical investigation
|
2007 |
Bhatt, Vimal |
| CRM in life insurance companies : a case study of five life insurance companies operating in Ludhiana City of Punjab State
|
2007 |
Sharma, Sandhir |
| A study on the relationship between switching barriers and service recovery evaluation
|
2007 |
Shanmugam, Priya |
| Global marketing and challenges for future
|
2007 |
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