Language as commodity : global structures, local marketplaces

Language as commodity global structures, local marketplaces

Introduction / Peter K.W. Tan and Rani Rubdy -- Dimensions of globalization and applied linguistics / Paul Bruthiaux -- Linguistic instrumentalism in Singapore / Lionel Wee -- The commodification of Malay : trading in futures / Lubna Alsagoff -- Beyond linguistic instrumentalism : the place of Singl...

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Weitere Verfasser: Tan, Peter K. W. (HerausgeberIn), Rubdy, Rani (BerichterstatterIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: London u.a. Continuum © 2008
Schlagworte:
Language and languages > Economic aspects > Political aspects > Language and culture > Language spread > Communication, International > Internationale Kommunikation > Aufsatzsammlung > Englisch > Globalisierung > Soziolinguistik
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Zusammenfassung:Introduction / Peter K.W. Tan and Rani Rubdy -- Dimensions of globalization and applied linguistics / Paul Bruthiaux -- Linguistic instrumentalism in Singapore / Lionel Wee -- The commodification of Malay : trading in futures / Lubna Alsagoff -- Beyond linguistic instrumentalism : the place of Singlish in Singapore / Chng Huang Hoon -- Linguistic pragmatism, globalization and the impact on the patterns of input in Singaporean Chinese homes / Ng Bee Chin -- Anatomies of linguistic commodification : the case of English in the Philippines vis-a-vis other languages in the multilingual marketplace / T. Ruanni F. Tupas -- The English language as a commodity in Malaysia : the view through the medium-of-instruction debate / Peter K.W. Tan -- English in India : the privilege and privileging of social class / Rani Rubdy -- Negotiating language value in multilingual China / Agnes S.L. Lam and Wenfeng Wang -- Language policy, vernacular education and language economics in postcolonial Africa / Nkonko M. Kamwangamalu -- On the appropriateness of the metaphor of LOSS / David Block -- The commoditization of English and the Bologna process : global products and services, exchange mechanisms and trans-national labour / Michael Singh and Jinghe Han.
Beschreibung:Literaturangaben und Index
Beschreibung:XIII, 228 S.
graph. Darst.
24 cm
ISBN:184706423X
1-84706-423-X
1847064221
1-84706-422-1
9781847064233
978-1-84706-423-3
9781847064226
978-1-84706-422-6