Marketing organization and technique

Modern retail distribution, by O. D. Vaughan.--Distribution cost analysis, by W. L. White.--Installment credits: A criticism by Ivan Wright. A case for retail stores, by Eric Hebner.--Marketing techniques: Research in the fild, by I. D. Carson. Research by newspapers, by E. P. Resseguie. Salesman...

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Bibliographische Detailangaben
1. Verfasser: McKee, Jane (VerfasserIn)
Weitere Verfasser: Innis, H. A. (BerichterstatterIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: Toronto, Can The University of Toronto press 1940
Schriftenreihe:Political economy series no. 7
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Beschreibung
Zusammenfassung:Modern retail distribution, by O. D. Vaughan.--Distribution cost analysis, by W. L. White.--Installment credits: A criticism by Ivan Wright. A case for retail stores, by Eric Hebner.--Marketing techniques: Research in the fild, by I. D. Carson. Research by newspapers, by E. P. Resseguie. Salesmanship, by R. C. Borden. Public Relations, by C. E. Macdonald. A criticism, by Karl S. Bernhardt.--Transportation problems in relation to marketing, by J. L. McDougall.--Interrelations between export and domestic markets: The case of bacon, by J. S. McLean
Beschreibung:"This volume is based on a series of lectures given at the University of Toronto. It is a continuation of the course given last year in which the lectures were published in Canadian marketing problems edited by Professor H. R. Kemp"--Pref
Includes bibliographies
Beschreibung:xviii, 1 leaf, 124 p
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24 cm