Determination of confusion in trade-mark conflict cases By Neil Hopper Borden

Character and scope of study.- The problem of determining consumer confusion.- Psychological studies of trade-marks and trade-mark infringement.- The Stetson case.- The psychological tests devised for the Stetson case.- Results of the tests.- Appraisal of probative worth of the evidence

Bibliographische Detailangaben

1. Verfasser:	Borden, Neil Hopper (VerfasserIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	Boston Harvard University 1937
Schriftenreihe:	Business Ressearch Studies 16 Publication of the Graduate School of Business Administration, George F. Baker Foundation, Harvard University, Vol 23. Nr 8
Schlagworte:	Trademarks > Cases
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