Marketing and resource management for green transitions in economies

"This book explores the synergies and trade-offs between these elements, emphasizing the importance of a unified approach to steering the global economy toward sustainable development. This work is not only relevant to academics but also to practitioners and policymakers. By presenting complex...

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Weitere Verfasser:	Jean-Vasile, Andrei (HerausgeberIn), Vasić, Mile (HerausgeberIn), Chivu, Luminita (HerausgeberIn), Kuzman, Boris (HerausgeberIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	Hershey, PA IGI Global 2024
Schriftenreihe:	Advances in marketing, customer relationship management, and e-services (AMCRMES) book series Premier reference source
Schlagworte:	Sustainable development > Green marketing > Environmental policy > Green technology > Aufsatzsammlung
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Beschreibung
Zusammenfassung:	"This book explores the synergies and trade-offs between these elements, emphasizing the importance of a unified approach to steering the global economy toward sustainable development. This work is not only relevant to academics but also to practitioners and policymakers. By presenting complex concepts in an accessible manner and underscoring practical implications, we aim to influence current and future practices in business and governance"--
Beschreibung:	Includes bibliographical references and index
Beschreibung:	xi, 378 Seiten Illustrationen
ISBN:	9798369334393 979-8-3693-3439-3 9798369349960 979-8-3693-4996-0