Data analytics for business lessons for sales, marketing, and strategy
* Essay-based format weaves together technical details and case studies to cut through complexity * Provides a strong background in business situations that companies face, to ensure that data analytics efforts are productively directed and organized * Appropriate for both business and engineering s...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | UnknownFormat |
| Sprache: | eng |
| Veröffentlicht: |
New York, London
Routledge, Taylor & Francis Group
2023
|
| Schlagworte: |
BUSINESS & ECONOMICS / Decision-Making & Problem Solving
> BUSINESS & ECONOMICS / Forecasting
> BUSINESS & ECONOMICS / General
> BUSINESS & ECONOMICS / Information Management
> BUSINESS & ECONOMICS / Marketing / Research
> BUSINESS & ECONOMICS / Project Management
> COMPUTERS / Database Management / Data Mining
> COMPUTERS / Database Management / General
> Data capture & analysis
> Datenerfassung und -analyse
> Machine learning
> Management: Marketing und Vertrieb
> Marketing und Vertrieb
> Maschinelles Lernen
> Sales & marketing
> Sales & marketing management
|
| Online Zugang: | Cover |
| Tags: |
Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
|
Tag hinzufügen 
| Zusammenfassung: | * Essay-based format weaves together technical details and case studies to cut through complexity * Provides a strong background in business situations that companies face, to ensure that data analytics efforts are productively directed and organized * Appropriate for both business and engineering students who need to understand the data analytics lifecycle |
|---|---|
| Beschreibung: | xiv, 161 Seiten Diagramme |
| ISBN: | 9780367281502 978-0-367-28150-2 9780367281489 978-0-367-28148-9 |