Essentials of marketing research
"We have prepared this edition with great optimism and excitement. We live in a global, highly competitive, rapidly changing world that increasingly is influenced by information technology, social media, artificial intelligence, visualization software, and many other recent developments"--
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Format: | UnknownFormat |
Sprache: | eng |
Veröffentlicht: |
New York, NY
McGraw Hill Education
2024
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Ausgabe: | Sixth edition |
Schlagworte: | |
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Zusammenfassung: | "We have prepared this edition with great optimism and excitement. We live in a global, highly competitive, rapidly changing world that increasingly is influenced by information technology, social media, artificial intelligence, visualization software, and many other recent developments"-- |
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Beschreibung: | Includes bibliographical references and index |
Beschreibung: | xx, 428 Seiten |
ISBN: | 9781266261503 978-1-266-26150-3 9781265788049 978-1-265-78804-9 |