Navigating the new retail landscape a guide for business leaders
Part 1.Navigating the New Retail Landscape --1.The new landscape for customer engagement --2.The transformational role of technology --3.The changing physical landscape of retailing --4.The emergence of new business models --5.The changing retail cost model --6.Bringing order to the new world order...
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Format: | UnknownFormat |
Sprache: | eng |
Veröffentlicht: |
Oxford, United Kingdom
Oxford University Press
2021
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Ausgabe: | 2nd edition |
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Zusammenfassung: | Part 1.Navigating the New Retail Landscape --1.The new landscape for customer engagement --2.The transformational role of technology --3.The changing physical landscape of retailing --4.The emergence of new business models --5.The changing retail cost model --6.Bringing order to the new world order --Part 2.Guidance for Business Leaders --7.Delivering customer centric experiences --8.Reimagining the retail store --9.The new needs of the retail enterprise --10.The new needs of retail enterprise leaders. |
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Beschreibung: | Previous edition: 2016 Includes bibliographical references and index |
Beschreibung: | xii, 341 Seiten Illustrationen 24 cm |
ISBN: | 9780198868767 978-0-19-886876-7 0198868766 0-19-886876-6 |