Small business revolution how owners and entrepreneurs can succeed
The Small Business: You are a Very Big Part of America -- Why? Tough Questions, Tough Decisions -- Crucial Numbers -- Concentric Circles -- Getting Visible -- Bringing in Business -- The Craft of Persuasion -- Relationships -- Vulnerabilities -- The Power of Email -- The Right Way to Use Social Medi...
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Format: | UnknownFormat |
Sprache: | eng |
Veröffentlicht: |
Hoboken, New Jersey
Wiley
2022
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Schlagworte: | |
Online Zugang: | Inhaltsverzeichnis |
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Zusammenfassung: | The Small Business: You are a Very Big Part of America -- Why? Tough Questions, Tough Decisions -- Crucial Numbers -- Concentric Circles -- Getting Visible -- Bringing in Business -- The Craft of Persuasion -- Relationships -- Vulnerabilities -- The Power of Email -- The Right Way to Use Social Media -- Power Tools -- Your Team -- Eyes Wide Open -- Epilogue: When to Abandon the Dream? "Part uplifting narrative and part instructional manual, Small Business Revolution explains how SMBs can endure a recession and remake themselves for a post-pandemic marketplace. Using examples from the award-winning TV show of the same name and from Deluxe's 4.5 million customers, entrepreneurs and small business owners will learn how to manage cash flow in a recession, navigate payroll costs in a turbulent time, adjust to new customer buying experiences, embrace new revenue and marketing channels, and engage and leverage their community to build back stronger than ever"-- |
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Beschreibung: | Includes index |
Beschreibung: | xiii, 236 Seiten |
ISBN: | 9781119802648 978-1-119-80264-8 |