Innovating luxury service experiences through e-servicescapes

Innovating luxury service experiences through e-servicescapes

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Bibliographische Detailangaben
Veröffentlicht in:Developing successful global strategies for marketing luxury brands
1. Verfasser: Colm, Laura (VerfasserIn)
Weitere Verfasser: Prestini, Stefano (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2021
Schlagworte:
Luxusgüter > Multikanalvertrieb > Innovation > Aufsatz im Buch
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