Adoption and implementation of AI in customer relationship management

"The book covers major perspectives building on the available literature in the CRM domain while attempting to bring out a focused approach in connecting "Theory to Practice" improvising the customer relationships for the organizations with the use of AI"--

Bibliographische Detailangaben

Weitere Verfasser:	Surabhi Singh (HerausgeberIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	Hershey, PA IGI Global 2022
Schriftenreihe:	Advances in marketing, customer relationship management, and e-services (AMCRMES) book series Premier reference source
Schlagworte:	Beziehungsmarketing > Künstliche Intelligenz > Customer relations > Management > Artificial intelligence > Marketing applications > Aufsatzsammlung
Online Zugang:	Inhaltsverzeichnis
Tags:	Tag hinzufügen Keine Tags, Fügen Sie den ersten Tag hinzu!