The business model navigator the strategies behind the most successful companies

"The method, the Business Model Navigator, consists of 55+ successful business model patterns, which can serve as blueprints for your own business model innovation efforts. The present work specifically addresses practitioners and consciously avoids complicated theoretical arguments. The purpos...

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Bibliographische Detailangaben
1. Verfasser: Gassmann, Oliver (VerfasserIn)
Weitere Verfasser: Frankenberger, Karolin (VerfasserIn), Choudury, Michaela (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: Harlow, England, London, New York, Boston, San Fransisco, Toronto, Sydney, Dubai, Singapore, Hong Kong, Tokyo, Seoul, Taipei, New Delhi, Cape Town, Sao Paulo, Mexico City, Madrid, Amsterdam, Munich, Paris, Milan Pearson 2020
Ausgabe:Second edition
Schriftenreihe:FT Financial Times publishing
Schlagworte:
Online Zugang:Inhaltsverzeichnis
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Beschreibung
Zusammenfassung:"The method, the Business Model Navigator, consists of 55+ successful business model patterns, which can serve as blueprints for your own business model innovation efforts. The present work specifically addresses practitioners and consciously avoids complicated theoretical arguments. The purpose of this book is to introduce a methodology - the Business Model Navigator - that will help innovate business models in a structured manner"--
Beschreibung:Literaturverzeichnis: Seite 377-394
Revised edition of The business model navigator, 2014
Beschreibung:xx, 404 Seiten
Illustrationen, Diagramme
24 cm
ISBN:9781292327129
978-1-292-32712-9