Product adoption by BoP retailers

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Bibliographische Detailangaben
Veröffentlicht in:International journal of Indian culture and business management
1. Verfasser: Koul, Surabhi (VerfasserIn)
Weitere Verfasser: Mishra, H. G. (VerfasserIn), Sahil Singh Jasrotia (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2019
Schlagworte:
assortment planning > product adoption > retail margin > retail shelf space > product selection > Aufsatz in Zeitschrift
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