Anthropological approaches to understanding consumption patterns and consumer behavior
"This book provides an anthropological approach to the study of consumption patterns and consumer behavior"--Provided by publisher"--
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Weitere Verfasser: | , , |
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Format: | UnknownFormat |
Sprache: | eng |
Veröffentlicht: |
Hershey PA, USA
IGI Global
2020
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Schriftenreihe: | Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Online Zugang: | Inhaltsverzeichnis |
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Zusammenfassung: | "This book provides an anthropological approach to the study of consumption patterns and consumer behavior"--Provided by publisher"-- |
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Beschreibung: | Includes bibliographical references and index |
Beschreibung: | xxix, 546 Seiten Illustrationen |
ISBN: | 9781799831150 978-1-7998-3115-0 9781799831167 978-1-7998-3116-7 |