Saudi Arabia keys to business success
Foreword / Mahlon Apgar IV -- Understanding the business environment / Kevin Corcoran -- Developing marketing strategies / Kevin Corcoran -- Working within the Saudi legal system / William Morrison -- Dealing with the financial environment / Kevin Corcoran -- Contract financing in Saudi Arabia / Jam...
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| Format: | UnknownFormat |
| Sprache: | eng |
| Veröffentlicht: |
London, New York
McGraw-Hill
1981
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Tag hinzufügen | Zusammenfassung: | Foreword / Mahlon Apgar IV -- Understanding the business environment / Kevin Corcoran -- Developing marketing strategies / Kevin Corcoran -- Working within the Saudi legal system / William Morrison -- Dealing with the financial environment / Kevin Corcoran -- Contract financing in Saudi Arabia / James Nelson -- Managing major construction projects / F.D.M. Thomas -- Selecting and managing senior expatriate personnel / John G. McCarthy, Jr. -- Recruiting and supervising the workforce / Kevin McArdell -- Distributing consumer products in the kingdom / Sandy French -- Successful advertising and promotion / Barry Graham |
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| Beschreibung: | Bibliography, p. 219-220. - Includes index |
| Beschreibung: | XIII, 225 S. 1 map, forms |
| ISBN: | 0070845670 0-07-084567-0 |