Issues management in strategic planning

Issues management : the need -- Modeling the public issues process -- The link to strategic planning -- Issues management : overview of the process -- Key stages of the issues management process -- Purposes and missions -- Building as issues management function : the first steps -- Major issues mana...

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Bibliographische Detailangaben
1. Verfasser:	Renfro, William L. (VerfasserIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	Westport, Conn, London Quorum Books 1993
Ausgabe:	1. publ.
Schlagworte:	Issues management > Strategic planning > Business > Planning > Öffentlichkeitsarbeit > Strategische Planung
Online Zugang:	Inhaltsverzeichnis
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Beschreibung
Zusammenfassung:	Issues management : the need -- Modeling the public issues process -- The link to strategic planning -- Issues management : overview of the process -- Key stages of the issues management process -- Purposes and missions -- Building as issues management function : the first steps -- Major issues management design alternatives -- Growing issues management into the organization -- The issues media -- The future of the issues process -- Appendix A. Scanning resources -- Appendix B. Issues management periodicals -- Appendix C. Professional organizations
Beschreibung:	Includes bibliographical references (p. [167]-178) and index
Beschreibung:	VIII, 184 S.
ISBN:	089930785X 0-89930-785-X