Strategic partnerships an entrepreneur's guide to joint ventures and alliances

The what of joint venturing -- Case study: the State of Maryland -- The why of joint venturing -- Case study: Michael Scales and Tim Alston -- Case study: Procter & Gamble -- The strategic partnership model: a roadmap for a successful joint venture -- Case study: Ford Motor Company -- Trust: it...

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1. Verfasser: Wallace, Robert L. (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: Chicago, Ill., Great Britain Dearborn 2004
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Beschreibung
Zusammenfassung:The what of joint venturing -- Case study: the State of Maryland -- The why of joint venturing -- Case study: Michael Scales and Tim Alston -- Case study: Procter & Gamble -- The strategic partnership model: a roadmap for a successful joint venture -- Case study: Ford Motor Company -- Trust: it must be a two-way street -- Case study: Microsoft -- Don't lose your MOGO -- Case study: the Broadview Group, Inc -- Is your organization ready? -- Case study: Freddie Mac -- Knowing your partner -- Case study: NMSCD -- Making it work -- Case study: Toyota -- Legal aspects and exit strategies -- Case study: Verizon -- When losing is winning -- Case study: Kodak
Beschreibung:Includes index. - Formerly CIP
Beschreibung:xv, 207 p.
ill
24cm
ISBN:0793188288
0-7931-8828-8