Product leadership how top product managers launch awesome products and build successful teams
"In todays lightning-fast technology world, good product management is critical to maintaining a competitive advantage. Yet, managing human beings and navigating complex product roadmaps is no easy task, and its rare to find a product leader who can steward a digital product from concept to lau...
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| Format: | UnknownFormat |
| Sprache: | eng |
| Veröffentlicht: |
Beijing
O'Reilly
May 2017
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| Ausgabe: | First edition |
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Tag hinzufügen | Zusammenfassung: | "In todays lightning-fast technology world, good product management is critical to maintaining a competitive advantage. Yet, managing human beings and navigating complex product roadmaps is no easy task, and its rare to find a product leader who can steward a digital product from concept to launch without a couple of major hiccups. Why do some product leaders succeed while others dont?This insightful book presents interviews with nearly 100 leading product managers from all over the world. Authors Richard Banfield, Martin Eriksson, and Nate Walkingshaw draw on decades of experience in product design and development to capture the approaches, styles, insights, and techniques of successful product managers. If you want to understand what drives good product leaders, this book is an irreplaceable resource." -- Amazon.com What is product management? -- Why is product leadership so relevant? -- Being a great product leader -- Is there a formula for success? -- Hiring product leadership -- The startup organization -- The emerging organization -- The enterprise organization -- Mapping the partner ecology -- Final words |
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| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | xxv, 217 Seiten Illustrationen 24 cm |
| ISBN: | 9781491960608 978-1-4919-6060-8 1491960604 1-4919-6060-4 |