Customer-firm interactions and the path to profitability a chain-of-effects model

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Bibliographische Detailangaben
Veröffentlicht in:Journal of service research
1. Verfasser: Cambra-Fierro, Jesús (VerfasserIn)
Weitere Verfasser: Melero-Polo, Iguácel (VerfasserIn), Sesé, F. Javier (VerfasserIn), Doorn, Jenny van (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: May 2018
Schlagworte:
customer-firm interactions > chain of effects > customer profitability > perceived relationship investment > relationship quality > Aufsatz in Zeitschrift
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