Global remix : the fight for competitive advantage

Global remix the fight for competitive advantage

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Bibliographische Detailangaben
1. Verfasser: Scase, Richard (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: London u.a. Kogan Page 2007
Schlagworte:
Globalization > Economic aspects > International business enterprises > Management > Competition > Strategic planning > Globalisierung > Multinationales Unternehmen > Wettbewerb > Strategische Planung
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Beschreibung
Beschreibung:Global appetites, local tastes -- Is your company doomed, at least in its present form? -- Hunting, farming and fulfilling future talent -- Cut the managers and bring in the leaders -- Young Asia meets the Old West : key demographics will change your markets -- Hello to lifestyle tribes and what they can do for your business -- The politics of tomorrow and what it means for business -- Global remix : the new corporate playlist. - Includes index. - Includes bibliographical references. - Formerly CIP
Beschreibung:X, 180 S. : graph. Darst.
ISBN:0749448717
9780749448714