Culture, identities and ideologies in Africa-China cooperation

Introduction -- Part 1. Role of culture in Africa-China cross-cultural communications strategies. The historical significance of China for South Africa in the second decade of the twenty-first century -- Africa-Sino communication strategies in context of indigenous values -- "Seeing Red" m...

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Weitere Verfasser: Tembe, Paul Zilungisele (HerausgeberIn), Gumede, Vusi (HerausgeberIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: Trenton, New Jersey ; London ; Cape Town ; Nairobi ; Addis Ababa ; Asmara ; Ibadan ; New Delhi Africa World Press, Thabo Mbeki African Leadership Institute 2020
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Zusammenfassung:Introduction -- Part 1. Role of culture in Africa-China cross-cultural communications strategies. The historical significance of China for South Africa in the second decade of the twenty-first century -- Africa-Sino communication strategies in context of indigenous values -- "Seeing Red" marketization, foreignersation, translation -- Culture based negotiation approaches in the Africa-China cooperation: Links and breakdowns -- Bottom-up in China: An undercurrent of counter balancing and converging -- Part 2. Role of identity in Africa-China cross-cultural communications strategies -- Identity packaging in Africa-China cross-cultural communication -- Communicating 'Space': South African development through the Chinese imaginary -- Identity discourse in Africa-China cooperation: A Chinese soft power perspective -- Part 3. Role of ideology in Africa-China cross-cultural communications strategies. Navigating divergent narratives in Africa's relations with China -- A free Chinese lunch for Africa? -- Africa-China and media communications: Perceptions, ideology and diplomacy -- Multicivilisational dialogue in Africa-China relations -- Conclusion -- An image of China in Africa depends on an 'African-China success story' -- Postscript
"In a world where the stage is set for Africa and China to engage with each other in an increasingly frequent and multi-disciplined manner, this book provides a discerning perspective on cultural communication. Shining the light on issues of apparent disparities, such as ideology; national identity; value systems; views on religion and work ethic, this book seeks methods to mitigate the challenges that often arise, with the view to enable Africa-China cooperation to succeed"--
Beschreibung:xii, 411 Seiten
Illustrationen, Portraits
22 cm
ISBN:9781569026953
978-1-5690269-5-3
9781569026946