God Rock, Inc. the business of niche music
Introduction : popular music, markets, margins, and the curious case of Christian music -- "Why should the Devil have all the good music?" : the Christian market's origins -- The great adventure : commercial success in the Christian record industry and the price of profit -- A wolf in...
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| Format: | UnknownFormat |
| Sprache: | eng |
| Veröffentlicht: |
Oakland, California
University of California Press
2021
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| Online Zugang: | Inhaltsverzeichnis |
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Tag hinzufügen | Zusammenfassung: | Introduction : popular music, markets, margins, and the curious case of Christian music -- "Why should the Devil have all the good music?" : the Christian market's origins -- The great adventure : commercial success in the Christian record industry and the price of profit -- A wolf in sheep's clothing? : Christian ethics encounter rock -- "Find a way" : Amy Grant and the Christian market's mainstream -- Music to raise the dead : Christian music and the ethics of style -- Lost in the sound of separation : resistance at Christian music festivals -- From margins to mainstreams and back : crossover cases and their markets -- Conclusion : the stability of risk and the risk of stability -- Appendix 1 : Discographies -- Appendix 2 : Pop singles with Christian references (1957-70) -- Appendix 3 : Major Christian record labels and subsidiaries -- Appendix 4: Comparative pop singers' album success in the early 1990s "Popular music in the twenty-first century is increasingly divided into niche markets. How do fans, musicians, and music industry executives define their markets' boundaries? What happens when musicians cross those boundaries? What can Christian music teach us about commercial popular music? In God Rock, Inc., Andrew Mall considers the aesthetic, commercial, ethical, and social boundaries of Christian popular music, from the late 1960s, when it emerged, through the 2010s. Drawing on ethnographic research, historical archives, interviews with music industry executives, and critical analyses of recordings, concerts, and music festival performances, Mall explores the tensions that have shaped this evolving market and frames broader questions about commerce, ethics, resistance, and crossover in music that defines itself as outside the mainstream"-- |
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| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | xxiii, 295 Seiten Illustrationen |
| ISBN: | 9780520343429 978-0-520-34342-9 9780520343412 978-0-520-34341-2 |