Web usage mining techniques and applications across industries
"This book addresses the systems and methodologies that enable organizations to predict web user behavior as a way to support website design and personalization of web-based services and commerce"...
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Format: | UnknownFormat |
Sprache: | eng |
Veröffentlicht: |
Hershey
Information Science Reference, an imprint of IGI Global
2017
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Schriftenreihe: | Advances in data mining and database management (ADMDM) book series
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Online Zugang: | Inhaltsverzeichnis |
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Zusammenfassung: | "This book addresses the systems and methodologies that enable organizations to predict web user behavior as a way to support website design and personalization of web-based services and commerce"... |
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Beschreibung: | Includes bibliographical references and index |
Beschreibung: | XXI, 423 Seiten Diagramme |
ISBN: | 9781522506133 978-1-5225-0613-3 |