Art for every home Associated American Artists : 1934-2000

"This book will provide the first comprehensive and critical overview of Associated American Artists (AAA), the commercial enterprise best known as the publisher of prints by Thomas Hart Benton, John Steuart Curry, and Grant Wood. It addresses not only AAA's storied involvement in the sale...

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Körperschaft: Marianna Kistler Beach Museum of Art <Manhattan, Kan.> (Herausgebendes Organ)
Weitere Verfasser: Seaton, Elizabeth G. (HerausgeberIn), Myers, Jane (HerausgeberIn), Windisch, Gail (HerausgeberIn), Denker, Ellen (VerfasserIn von Zusatztexten), Condominas, Laura Duke (VerfasserIn eines Geleitwortes)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: Manhattan, Kansas Marianna Kistler Beach Museum of Art, Kansas State University 2015
New Haven and London Yale University Press
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Beschreibung
Zusammenfassung:"This book will provide the first comprehensive and critical overview of Associated American Artists (AAA), the commercial enterprise best known as the publisher of prints by Thomas Hart Benton, John Steuart Curry, and Grant Wood. It addresses not only AAA's storied involvement in the sale of American prints via mail-order catalogue, but also its ongoing promotion of American art in a range of mediums over six decades. Through aggressive marketing of studio prints, reproductions of art, ceramics and textiles, and associations with corporate advertisers, AAA sought to bring "original" American art over the threshold of every American home"--
The Associated American Artists was a commercial enterprise best known for publishing prints by Thomas Hart Benton, John Steuart Curry, and Grant Wood. Founded in 1934, AAA began as a crucial income opportunity for artists during the Great Depression and continued to operate for more than 60 years, showcasing work by nearly 600 artists from the United States and abroad in mail-order catalogues and galleries alike. Through successful marketing, associations with advertising agents, and commissions from major corporations, the organization sought to bring art — including ceramics and textiles in addition to prints — to every American home.0This book offers the first comprehensive and critical overview of AAA and its promotion of American art over half a century. Six principal essays explore the company’s history and the breadth of its endeavors in studio prints, glass, ceramics, and textiles, as well as the relationship between its home furnishings programs and American consumerism during the 1950s. Additional texts, including a case study of one artist’s relationship with AAA and an art dealer’s reminiscence of working there, add depth and color.
Beschreibung:"Published by the Marianna Kistler Beach Museum of Art on the occasion of the exhibition. - "Tour: September 15, 2015-January 31, 2016, Marianna Kistler Beach Museum of Art ... April 19-July 9, 2016, Grey Art Gallery, New York University ... September 16, 2016-January 2, 2017, American Textile History Museum ... January 26-March 26, 2017, Syracuse University Art Galleries ..."--Colophon. - Includes bibliographical references and index
Beschreibung:287 Seiten
29 cm
ISBN:9780300215793
978-0-300-21579-3