Writing music for television and radio commercials (and more) a manual for composers and students
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Format: | UnknownFormat |
Sprache: | eng |
Veröffentlicht: |
Lanham, Md.
Scarecrow Press
2008
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Ausgabe: | 2. ed. |
Schlagworte: |
Music in advertising / Instruction and study
> Television advertising
> Radio advertising
> Composition (Music)
> Jingles (Advertising songs)
> Writing and publishing
> Music in advertising
> Instruction and study
> Television commercials
> Komposition
> Hörfunksendung
> Fernsehsendung
> Werbesendung
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Online Zugang: | Inhaltsverzeichnis |
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Beschreibung: | Includes index Advertising agency and process structure -- Composing for television and radio commercials vs. composing for films -- Musical skills (approaching composition for commercials) -- Analyzing commercials (from a musical viewpoint) -- Underscoring (compositional techniques) -- Arranging and orchestration concepts (including sound effects and sound design) -- Jingle writing -- Composing music for radio commercials -- Corporate videos and infomercials (long-form commercials) -- Theatrical trailer music (motion picture trailer music) -- Video game music -- Internet commercials, web site music, and made-for-the-internet video programs -- The business of commercials |
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Beschreibung: | 258 S. Ill., Notenbeisp. CD (12 cm) |
ISBN: | 9780810861398 978-0-8108-6139-8 0810861399 0-8108-6139-9 |