Backfire : Carly Fiorina's high-stakes battle for the soul of Hewlett-Packard

Backfire Carly Fiorina's high-stakes battle for the soul of Hewlett-Packard

Chronicles the tumultuous period at Hewlett-Packard when newly-hired CEO Carly Fiorina initiated controversial changes against the "HP Way", the biggest of which was a merger with Compaq.

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Bibliographische Detailangaben
1. Verfasser: Burrows, Peter (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: Hoboken, N.J. J. Wiley & Sons 2003
Schlagworte:
Fiorina, Carly > Hewlett, William R > Compaq Computer Corporation > Hewlett-Packard Company > Computer industry > Consolidation and merger of corporations > Corporations > Investor relations > Electronic industries > Strategisches Management > USA > Fallstudiensammlung
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Beschreibung
Zusammenfassung:Chronicles the tumultuous period at Hewlett-Packard when newly-hired CEO Carly Fiorina initiated controversial changes against the "HP Way", the biggest of which was a merger with Compaq.
Beschreibung:Includes bibliographical references and index
Beschreibung:viii, 296 p., [8] p. of plates
ill. : 24 cm
ISBN:0471267651
0-471-26765-1