Infinite loop : how the world's most insanely great computer company went insane

Infinite loop how the world's most insanely great computer company went insane

"Malone claims with only a couple of incredible inventions (the Apple II and Macintosh), and backed by an arrogance matched only by its corporate ineptitude, Apple managed to create a multibillion-dollar house of cards." -- Jacket.

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Bibliographische Detailangaben
1. Verfasser: Malone, Michael S. (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: New York u.a. Currency Doubleday 1999
Ausgabe:1. ed.
Schlagworte:
Apple computer > Apple Computer, Inc > Apple Computer Inc. > Geschichte 1965-1998 > Culture d'entreprise - États-Unis - Cas, Études de > Informatique - Industrie et commerce - États-Unis - Cas, Études de > Computer industry > Case studies > Corporate culture > Fallstudiensammlung
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Beschreibung
Zusammenfassung:"Malone claims with only a couple of incredible inventions (the Apple II and Macintosh), and backed by an arrogance matched only by its corporate ineptitude, Apple managed to create a multibillion-dollar house of cards." -- Jacket.
Beschreibung:VIII, 597 S.
ISBN:0385486847
0-385-48684-7