Visual cues and innovation adoption among bottom of the pyramid consumers

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Veröffentlicht in:Qualitative market research
1. Verfasser: Hasan, Md. Rajibul (VerfasserIn)
Weitere Verfasser: Lowe, Ben (VerfasserIn), Rahman, Mizan (VerfasserIn)
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Sprache:eng
Veröffentlicht: 2017
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