Relationships between brand experiences, personality traits, prestige, relationship quality, and loyalty an empirical analysis of coffeehouse brands

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Veröffentlicht in:International journal of contemporary hospitality management
1. Verfasser: Choi, Young Gin (VerfasserIn)
Weitere Verfasser: Ok, Chihyung (VerfasserIn), Hyun, Sunghyup Sean (VerfasserIn)
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Sprache:eng
Veröffentlicht: 2017
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