Country of origin and ethnocentrism in the context of lateral, upward and downward migration

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Veröffentlicht in:International marketing review
1. Verfasser: Zolfagharian, Mohammadali (VerfasserIn)
Weitere Verfasser: Saldivar, Roberto (VerfasserIn), Braun, Jakob (VerfasserIn)
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Sprache:eng
Veröffentlicht: 2017
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Titel Jahr Band
Collaborative entry modes : part 1 2017 volume 34, number 1 (2017)
Country of origin research revisited: seeking new methods and variables 2017 volume 34, number 2 (2017)
Brand management and consumer experience : an emerging market perspective 2017 volume 34, number 4 (2017)
Collaborative entry modes : part 2 2017 volume 34, number 5 (2017)
Strategic marketing in an international marketplace 2016 volume 33, number 1 (2016)
Advancing the international marketing research agenda with innovative methodologies 2016 volume 33, number 3 (2016)
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International marketing and corporate social responsibility : part 1 2015 volume 32, number 5 (2015)
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Multicultural marketplaces : new territory for international marketing and cross-cultural consumer research 2015 32.2015,2
Internationalization of service firms 2014 31.2014,6
30th anniversary issue 2013 30.2013,1
Internationalization patterns of small and medium-sized enterprises Pt. 2 2013 30.2013,2
Emerging perspectives in qualitative research in international marketing 2013 30.2013,4
International marketing theory, strategy and implementation : insights from Latin America 2012 29.2012,3
International marketing, strategic orientations and business success 2012 29.2012,4
Internationalization patterns of small and medium-sized enterprises Pt. 1 2012 29.2012,5
Special issue: International market selection and segmentation Pt. 1 International market selection and segmentation / guest eds.: Nicolas Papadopoulos ... 2011 28.2011,1
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