Interfacing attachments the multivalence of brands
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| Veröffentlicht in: | Markets and the arts of attachment |
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| Format: | UnknownFormat |
| Sprache: | eng |
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2017
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Tag hinzufügen | Titel | Jahr | Verfasser |
|---|---|---|
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| From social ties to socio-economic attachments : a matter of selection and collection | 2017 | Cochoy, Franck |
| Interfacing attachments : the multivalence of brands | 2017 | Gerlitz, Carolin |
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| Manufacturing the consumer's truth : the uses of consumer research in advertising inquiry | 2017 | Ariztía, Tomás |
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| From market relations to romantic ties : the tests of internet dating | 2017 | Kessous, Emmanuel |
| "You are a star customer, please hold the line…" : CRM and the socio-technical inscriptions of market attachment | 2017 | Mallard, Alexandre |