Economic psychology an introduction

Machine generated contents note: 1. Economic psychology: history and application; 2. Decision making: rationality and anomalies; 3. Lay theories: knowledge and money; 4. Consumer markets: purchasing and credit use; 5. Labour markets: employment and entrepreneurship; 6. Financial markets: risk and in...

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Bibliographische Detailangaben
1. Verfasser: Kirchler, Erich (VerfasserIn)
Weitere Verfasser: Hoelzl, Erik (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: Cambridge, United Kingdom, New York, Port Melbourne, New Delhi, Singapore Cambridge University Press 2018
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Zusammenfassung:Machine generated contents note: 1. Economic psychology: history and application; 2. Decision making: rationality and anomalies; 3. Lay theories: knowledge and money; 4. Consumer markets: purchasing and credit use; 5. Labour markets: employment and entrepreneurship; 6. Financial markets: risk and investment; 7. Collective co-operation: shadow economy and tax paying; 8. Economic prosperity: wealth and happiness
"Economic Psychology is the only up-to-date, English-language textbook that provides a comprehensive overview of theoretical topics in economic psychology and their relevance in applied fields. Written by two leading psychologists, the book looks at how people make decisions on the use of scarce resources, in particular money, from a psychological perspective. Starting with decision making and lay theories as basic building blocks of economic behaviour, the authors go on to explore three major markets where economic behaviour occurs as an interaction between individuals and companies or institutions - consumer markets, labour markets and financial markets - before considering the challenges of collective cooperation and economic prosperity. Featuring numerous applied examples throughout, each chapter also includes an overview, summary, figures, key terms, student questions and suggestions for further reading. This introduction is an essential resource for advanced undergraduate and postgraduate courses on economic psychology, behavioural economics and social psychology."
Beschreibung:Literaturverzeichnis: Seite 350-388
Hier auch später erschienene, unveränderte Nachdrucke
Beschreibung:xvii, 393 Seiten
Illustrationen, Diagramme
25 cm
ISBN:9781107040502
978-1-107-04050-2
9781107668638
978-1-107-66863-8