UX research practical techniques for designing better products
Pt. I. Introduction. The history of research -- Pt. II. Planning and preparation. Good research starts with good questions -- Quantitative research methods -- Qualitative research methods -- Choosing your methods -- Logistics -- Recruiting -- Pt. III. Facilitating research. Making research happen...
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Format: | UnknownFormat |
Sprache: | eng |
Veröffentlicht: |
Beijing, Boston, Farnham
O'Reilly
November 2016
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Ausgabe: | First edition |
Schlagworte: | |
Online Zugang: | Inhaltsverzeichnis Verlags-Info |
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Zusammenfassung: | Pt. I. Introduction. The history of research -- Pt. II. Planning and preparation. Good research starts with good questions -- Quantitative research methods -- Qualitative research methods -- Choosing your methods -- Logistics -- Recruiting -- Pt. III. Facilitating research. Making research happen -- Managing people during research -- Improv in research -- Facilitating research -- Debrief sessions -- Pt. IV. Analysis and reporting. Making sense of the mess -- Communicating insights -- Getting the most out of research One key responsibility of product designers and UX practitioners is to conduct formal and informal research to clarify design decisions and business needs. With this quick reference guide, you'll learn a common language and set of tools to help you carry out research in an informed and productive manner. This book contains four sections, including a brief introduction to UX research, planning and preparation, facilitating research, and analysis and reporting. Each chapter includes a short exercise so you can quickly apply what you've learned. |
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Beschreibung: | Includes index |
Beschreibung: | xx, 231 Seiten Illustrationen 23 cm |
ISBN: | 149195129X 1-4919-5129-X 9781491951293 978-1-4919-5129-3 |