| Editorial: taking some novel advice
|
2017 |
Baron, Steve |
| From relationship marketing to total relationship marketing and beyond
|
2017 |
Gummesson, Evert |
| The interplay of customer experience and commitment
|
2017 |
Keiningham, Timothy |
| Relationship marketing readiness : theoretical background and measurement directions
|
2017 |
Grönroos, Christian |
| The effects of store environment elements on customer-to-customer interactions involving older shoppers
|
2017 |
Tomazelli, Joana |
| LGBTQ and religious identity conflict in service settings
|
2017 |
Minton, Elizabeth A. |
| Child helplines: how social support and controllability influence service quality and well-being
|
2017 |
Dolen, Willemijn M. van |
| Hedonic and eudaimonic well-being outcomes from co-creation roles : a study of vulnerable customers
|
2017 |
Sharma, Shikha |
| Linking service convenience to satisfaction : dimensions and key moderators
|
2017 |
Benoit, Sabine |
| Visual service scape aesthetics and consumer response : a holistic model
|
2017 |
Kumar, Deepak S. |
| Exploring task-service fit and usefulness on branded applications continuance
|
2017 |
Fang, Yu-Hui |
| Investigating status demotion in hierarchical loyalty programs
|
2017 |
Ramaseshan, B. |
| Does corporate social responsibility matter to financial service representatives in faith-expressive firms?
|
2017 |
Al-Wugayan, Adel A. A. |
| Alternative measures of satisfaction and word of mouth
|
2017 |
Sivadas, Eugene |
| Innovation as a key to strengthen the effect of relationship benefits on loyalty in retailing
|
2017 |
Ruiz-Molina, Maria-Eugenia |
| Customer engagement in a Big Data world
|
2017 |
Kunz, Werner |
| Strategic B2B customer experience management : the importance of outcomes-based measures
|
2017 |
Zolkiewski, Judy |
| Humans' relationship to nature : framing sustainable marketing
|
2017 |
Löbler, Helge |
| All that is solid melts into air : the servicescape in digital service space
|
2017 |
Ballantyne, David |
| #IHateYourBrand: adaptive service recovery strategies on Twitter
|
2017 |
Abney, Alexandra K. |
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